The Key Point Blog
What are the biggest factors industry players are currently dealing with?
Peter Mayhew, Principal Analyst in Keypoint Intelligence’s Office Group, brings over 40 years of sales, marketing and research experience to the table. We discuss here Peter's opinions on sustainability in the office print market, remanufactured hardware, and government regulations.
ReadKeypoint Intelligence takes a sneak peek into Canon’s remanufacturing factory in Germany
Taking a look into Canon's impressive remanufacturing site in Germany.
ReadA highlighted review of production inkjet industry trends
A look inside our time at thINK Ahead 2023!
ReadNew research from Keypoint Intelligence highlights the changing role of marketing communications
Keypoint Intelligence has just released its 2023 direct marketing communications primary research to better understand how businesses’ direct marketing practices are changing over time as they strive to meet their customers’ needs. We discuss here a brief overview of the top-level results from this year’s survey.
ReadHow to make AR sexy again
Augmented reality is a solution that has fallen to the wayside from the invention of more recent developments, such as artificial intelligence. We discuss here how AR can still be a viable software for companies to use and provide examples of current AR programs.
ReadWhat’s been on the minds of dealers and what are they thinking about moving forward?
It’s true that Keypoint Intelligence focuses a lot of time and energy on the vendor side of the print industry, but that does not mean we shy away from the channel.
ReadHow to figure out what solution best fits your cybersecurity needs
Cybersecurity has become a key aspect of all parts of our lives. We discuss here the key aspects of adapting endpoint detection and response (EDR) solutions as well as their importance in a business infrastructure.
ReadThere’s always M&A activity, but how active has it been?
Acquisitions come in all shapes and sizes. Consolidation will continue like clockwork—basically no different than the sun rising and setting.
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